These "conversation starters" are recommended in addition to more detailed instructions about how Yellowdig is being used within your course and how points are earned.
Introduction "Starter Posts"
These Posts are meant to help break the ice with other students and can be a good way to give your students some information about the platform or get them interacting in Yellowdig while talking about a subject they are hopefully comfortable with (viz., themselves). Most organizations have a default starter Post similar to the one below that will automatically appear on new Communities and serves as a good example. Other examples follow that default Post.
Default Post - Welcome to Yellowdig!
To get started using Yellowdig, create a new Post to introduce yourself by clicking on the +Create button in the top right of the screen. Make sure to use the topic INTRODUCE YOURSELF so that your introductory Post can be found with all of the other INTRODUCE YOURSELF Posts. You can sort them by clicking on the Topic on the right hand side of the page.
In the Post you can attach a picture of yourself, share a favorite link/video, or attach files. Whatever you like. Within the body share things like where you are from and what you hope to get out of this course. You can also use #hashtag to emphasize a point if you'd like.
Feel free to look through your peers' introductions and interact with them by commenting on or reacting to their Posts. We want to create a community of sharing within Yellowdig for this course, so please join in!
If you need to notify someone, you can mention them by including @name (e.g. Brian Verdine) in your Post/Comment.
If you could have a superpower, what would it be?
Hi Everyone! To get started, I'd like you to create a Post introducing yourself to your classmates. You can share whatever you like about yourself, but to make it a little fun and interesting, I'd personally like to know the answer to one question: If you could have a superpower, what would it be? And how would it help you in your future career or to achieve another life goal?
To help everyone in the group get to know you, it would be super helpful if you could include some kind of image with your post and, if you don't already have one, put it up as a profile picture. You can change your profile settings by clicking on the "User Options" button in the lower-left hand corner of your Community page. Filling out your profile will help you establish a unique identity in Yellowdig. If you'd rather not share a photo of yourself, you can use some other image that says something about you. Feel free to be creative and fun with this. To incentivize this, I'll "like" any introduction that includes a photo or video, which will give you some extra points.
(Share in a separate Post rather than a Comment to this one. More people will see it, and you will earn more points toward your participation.)
Share your favorite and personal brands!
Hi! I'd like everyone to post an introductory Post. (Click +Create at the top right). Since this is a marketing class, I want to make this fun and interesting using something we are all familiar with: logos. I want you to share the logo of a brand that you think is your favorite brand and explain why you like it. Maybe you use the company's product a lot, maybe you've always wanted one, or maybe you just think the company is cool.
Then, to help everyone in the group get to know you, I want you to quickly create your own logo (even just a quick sketch) for your own personal brand and explain why you chose the imager There are no requirements for these logos, I won't be grading them, and there are no bad logos as long as they represent something about you. We'll have plenty of time to think and talk about what makes good and bad logo designs. Perhaps later in the course we'll take another stab at improving these originals.
I also want to encourage you to put in a profile image if you don't have one. You can change your profile settings by clicking on the "User Options" button in the lower-left hand corner of your Community page. Filling out your profile will help you establish a unique identity in Yellowdig. If you'd rather not share a photo of yourself, you can use some other image that says something about you. Feel free to be creative and fun with this. To incentivize this, I'll "like" any introduction that includes a photo or video, which will give you some extra points.
To share your logos, create your own Post rather than commenting on this one.
Mid-Course Conversation Starters
Many of our users come to Yellowdig with courses that have already been set up or managed in other technologies. The framework for these prior technologies has usually promoted the development of weekly prompts that students are assigned to reply to with a further requirement to comment on a couple of other students' posts. We find the rigidity of the assignments limits the amount of actual conversation students have.
In general, we see better conversation when prompts are suggestions, not assignments, and when conversations are allowed to continue from week-to-week rather than having a forced restart each week by a prompt that must be responded to. Students being able to explore and post about things that interest them also allows them to connect the conversation to their world. With Yellowdig's point system, weekly prompts generally aren't necessary to create a good conversation, and they can be used sparingly or not at all. If you do want to use them, especially if you have existing ones that have been used in other "discussion" frameworks, we highly recommend turning those weekly requirements into suggestions that allow students some freedom. Real conversations aren't hyper-constrained; they meander, explore, and connect topics over time. In fact, part of their value is in the exploring. So your prompts and assignments need to allow that.
Below is what we would consider some model ways to frame conversation starters.
At some point each week I will be posting a few questions that are related to the topics and readings. To be clear, these questions are not an assignment per se. I post them to take the opportunity to highlight some important questions to ask about each week's readings and to give you an opportunity to at least think about them, if not discuss them. If you want to respond to these questions, please start your own Post and then other students can talk with you about your thoughts. I do want to say that there are certainly many other things worth thinking about or sharing with the class, so feel free to create your own Posts where you do things like ask relevant questions or share current events and outside information.
Basically, I'll allow you to earn points for anything you contribute in Yellowdig, including asking questions, as long as what you are contributing is thoughtful, understandable, and relevant to the class. You do not necessarily have to post new content; it is ok to only comment on things that have been posted as long as you're contributing to a real conversation that's related to what we're all trying to learn. For that reason I've also set it up without any time limits on responding to any conversations across the different weeks—if something occurs to you a few weeks from now about the readings or the conversation happening this week, I would invite you to bring it back to these conversations and add to them. If you see an article or video you know is going to be really relevant to a future topic in the course, please share that too.
You will be able to earn more points if your fellow classmates like and discuss your Posts, so consider that when you do post or comment. Posting things that are well-written and relevant will get more students to read and respond to your Posts, which will allow you to earn your points more quickly. Also, remember that this is a course community and any good community requires conversations and interactions between people. Try to initiate and maintain actual back-and-forth dialogue with your classmates. The Posts and Comments you create are not really for me; they are for the whole class.
Be aware that there are search and filter functions to the right of the feed so you can easily find posts by topic, author, or date.
If you have any questions, raise them in Comments below!
As always, talk about anything interesting and course-related, including asking good questions that you might not be clear on from other course materials. If you need an idea to get a good conversation started, you could post video clips from your favorite movies, tag them with the appropriate class Topic(s), and tell everyone why you think they are good (or bad!) illustrations of that course Topic. I've posted my own response to show what I mean and because, nerdy as it may sound, I love talking about this stuff.
Remember, you get points if people respond to what you post. Don’t forget to comment and actually talk to each other; this is supposed to be a discussion! I’ll badge any posts that get a good conversation started or keep it going. Remember to react to other people’s posts. You’ll help them get points, and I’ll know what interests you. We can discuss the most interesting post from Yellowdig this week in class!
Example professor Post from an Intro to Psychology class: One of my all-time favorite movies is Secondhand Lions. I linked a funny clip below. The movie is based around old stories that are being told about the two older main characters and the things they did in their youth. It always occurred to me how relevant this is to memory, how memories might change after repeated tellings of the same story, and the extent to which different cognitive biases and repeated interviews might influence memory and eyewitness testimony. It seems quite likely the stories being told in this movie have been rehearsed a few times over the years, and it seems like the creators of the movie played with that a little bit. That definitely lends to its over-the-top and sometimes sappy/cheesy feel. I personally think that's an endearing characteristic of the movie, but it also echoes the idea that the accuracy of these stories takes a back seat to the lessons they teach. Has anyone seen this movie (#YouShould)? Is there any story you think is most likely to be inaccurate? Any scenes that you think play on other topics we cover in this class?
Example Post from a business class: In class this week we discussed services management. I'm sure that many of you have heard of the Start-Up giant #WeWork, whose fast growing co-working space business can be found in cities across the globe. As the company looks to continue diversifying its offerings and creating new revenue streams, they have started "dabbling" in interior design. Much like this landmark deal from UBS, companies are able to work with the "Powered by We" team to design a dream office experience for its employees <link to article>. Feel free to discuss anything you find interesting from previous weeks of the class. If you have questions and you think someone can help, please ask. Or share anything you might see in the news that is relevant. Anyone unsure about what to post could try to find and post about service-oriented businesses that you use or that you are familiar with from your everyday life, especially businesses that leverage concepts from this week's text and lecture as an important part of their business model.